Cyber incidents don’t wait.
And neither should you.

A cyber incident can strike any organisation at any time, and how you respond in the critical first hours can make all the difference. This page outlines the very real risks facing New Zealand businesses and organisations, and why being prepared before something goes wrong is no longer optional.

The risk

The threat is real, and the stakes are high

Cyber incidents don’t just damage systems and operations, they damage trust and reputation.

Data breaches, ransomware attacks, AI misuse and IT mishaps are a rapidly increasing risk facing businesses and organisations of all sizes.

Numerous recent and high‑profile New Zealand cases have shown just how quickly poor communication can make a bad situation worse, escalating media scrutiny, increasing fear and uncertainty, impacting reputation, and eroding trust.

Who is at risk?

If you're online, you're a target

If you use email or AI, have an IT network, contact list and/or database, you are at risk. Regardless of whether you are small, large, public or private, you need to be prepared well before a cyber incident occurs. This includes:

SMEs and franchisors

Health and education providers, including GPs, schools, ECE and more

Corporates and listed companies

Councils and community organisations

Iwi and Māori entities

Trusts and charitable organisations

The reality check

The hard truth about cyber preparedness

Most organisations focus on their technical defences — but few are truly prepared for what happens next. When a cyber incident strikes, the pressure to communicate quickly and clearly is immediate, and the cost of getting it wrong can far outlast the incident itself.

  • Any business and organisation – small or large – is at risk from a cyber security or AI event
  • Most organisations are under‑prepared for crisis communications
  • Internal and/or communications teams are often already stretched
  • Decisions need to be made quickly and under pressure
  • Reputational damage can quickly outweigh technical harm